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So far National Democratic Training Committee has created 60 blog entries.

How to Run for Office: Building Your Kitchen Cabinet

Why you need one and who should — and should not — be included in your inner circle

2018-05-22T16:09:29+00:00

Your kitchen cabinet is a strong asset to have in a political campaign. Whether you’re running for Congress or your local school board, having people with different points of view giving you advice can be enormously helpful. Every successful business has an advisory board, and your campaign should be no different. Typically a kitchen cabinet is made up of close family, trusted friends, and people whose opinions you highly value. Start off with a list of people whom you think would give great advice. Trust us, once people hear you’re running for office they’ll be eager to give you their opinions. [...]

How to Run for Office: Building Your Kitchen Cabinet

Why you need one and who should — and should not — be included in your inner circle

2018-05-22T16:09:29+00:00

How to Run for Office: Developing Good Digital Content

How do we define “good content”?

2018-10-01T16:50:58+00:00

If you’ve taken the NDTC Digital course (online or live), you know we encourage candidates to focus when it comes to creating a social media presence for their campaigns. Do one, do it well. For most people, that means have a presence on Facebook. With all the changes Facebook has been making, it’s only natural that many people are nervous about what that means for their campaigns. Good content, is good content, is good content. But what makes it good? Good content is mixed No one is going to engage with your Facebook page if they’re bored. You’ll lose followers if [...]

How to Run for Office: Developing Good Digital Content

How do we define “good content”?

2018-10-01T16:50:58+00:00

How to Run for Office: Building Your Message Calendar

2018-10-01T16:51:24+00:00

Most people don’t schedule their week’s worth of social media content ahead of time — but then again, candidates aren’t most people. While it might sound a bit tedious, planning out what content you’re going to post, what platform you’re going to post it on, and what time of day that content will go live is a great way to stay on top of your communications strategy. This is especially helpful down the road when the campaign starts to get really hectic. So, how do you stay organized with all this content? Enter: your message calendar. A message calendar, also referred to as [...]

How to Run for Office: Building Your Message Calendar2018-10-01T16:51:24+00:00

How to Run for Office: Social Media Tips

5 Ways to Create an Engaging Social Media Presence for your Campaign

2018-10-01T16:51:45+00:00

If you’re not on social media, you’re missing a HUGE opportunity to engage supporters, spread your message, and build your persona (btw — these are not the only reasons you should be on social media). Post content regularly. Staying active on social media is essential to sustain a great social media presence. You want to post as often as possible so your followers stay engaged. You should post news articles you’re featured in, articles about your campaign or any policies you want to promote for your campaign, and photos from the campaign trail of you and your supporters. Keep it fresh and interesting! [...]

How to Run for Office: Social Media Tips

5 Ways to Create an Engaging Social Media Presence for your Campaign

2018-10-01T16:51:45+00:00

How to Run for Office: Website Basics

Before you ask, yes, you need a website.

2018-10-01T16:52:08+00:00

Websites are crucial to political campaigns for a couple of reasons. They are a form of media that you control as the candidate. While you can control social media accounts, they’re usually a short form of content and not the best place to go into detail about who you are and your stance issues. Websites are a great place to organize content; it’s sort of like a directory that supports can use to find information about you, sign up for volunteering, or make contributions to your campaign. Most importantly, websites help you establish credibility and viability. Without these two things, you [...]

How to Run for Office: Website Basics

Before you ask, yes, you need a website.

2018-10-01T16:52:08+00:00

How to Run for Office: Re-Rolodexing Yourself

Your campaign can never have too many contacts or too much support.

2018-09-12T16:08:13+00:00

Re-Rolodexing This is part two of our first blog on Networking and Rolodexing. Be sure to check it out if you missed it! So you’ve built your campaign rolodex — the amount of information in front of you might be overwhelming — but don’t you fret. NDTC is here with a guide to organizing and categorizing your rolodex and improve your campaign networking. Keeping this digital information organized helps your campaign operate efficiently by making prioritizing clean and simple. It’s a somewhat tedious task, but ultimately pays off in the end. Organizing and Categorizing While you were building your rolodex, you probably had thoughts on [...]

How to Run for Office: Re-Rolodexing Yourself

Your campaign can never have too many contacts or too much support.

2018-09-12T16:08:13+00:00

How to Run for Office: Money Saving Tips

There’s strength in frugality

2018-10-01T16:52:29+00:00

Campaigns cost money — a lot of money. However, it doesn’t mean you have to drain your bank account or go into debt for your campaign. NDTC is here with a few handpicked money saving tips to help you save money during your campaign. The main thing to remember is that your donors want you to spend money on winning the election, not on luxuries or unnecessary items that don’t help you meet your vote goal. Events & Catering While events can be one of the most successful ways to raise money, they also take the biggest investment. Here are some ways to [...]

How to Run for Office: Money Saving Tips

There’s strength in frugality

2018-10-01T16:52:29+00:00

How to Run for Office: Using Donor Research

2018-10-01T16:52:59+00:00

At the Training Committee, we are firm believers that data is your friend. You want to use data to guide you through the process of finding your vote goal and win number. As your campaign grows, data is invaluable as you make decisions in every part of your campaign including fundraising — specifically in call time. Think about your fundraising targets: Your own list of potential donors (Friends, family, etc.) You have your Finance Committee’s list of potential donors You meet people everyday on the campaign trail who could be potential donors. If you’re lucky, you have a list of donors from other [...]

How to Run for Office: Using Donor Research2018-10-01T16:52:59+00:00

How to Run for Office: Building a Finance Committee

2018-10-02T09:20:40+00:00

Nearly every campaign wants to create a finance committee to raise money and take the burden off the candidate, but in reality, it’s not that easy. Much like a “magic” fundraising list, there is no “magic” trick to creating a successful finance committee. It takes time, planning and considerable work throughout a campaign. Finance committees have one goal — raising money. Everything is secondary. Ideally, you want to recruit individuals who will commit to raising a certain amount of money over the course of the campaign. Don’t create one just to have one. Put it to work for you! Finance Committee [...]

How to Run for Office: Building a Finance Committee2018-10-02T09:20:40+00:00

How to Run for Office: Urban vs. Suburban vs. Rural

How your field plan will be different from all the rest

2018-05-11T17:15:58+00:00

One-size-fits-all rarely ever actually fits. While this is usually said in the context of clothing and the wide variation in body type, this applies to campaigns too. Just like how each individual person has a different size and shape, campaigns are unique, influenced by several variables. Urban races are run very differently than rural races, with suburban campaigns falling somewhere in between the two. While the basic structure of how to run a campaign stays the same, the tactics you use to contact voters vary depending on the type of district you live in. Basically, someone who is running for city [...]

How to Run for Office: Urban vs. Suburban vs. Rural

How your field plan will be different from all the rest

2018-05-11T17:15:58+00:00